Mail order might just be the best business model in the world. 7

from book The Millionaire Dropout: Fire Your Boss. Do What You Love. Reclaim Your Life!

First things first: quitting your job and going it alone is a big call, and only you can decide if it’s the right one. Before you take the plunge, answer these questions: Is your job fulfilling? Is the pay good? Would you continue doing it even if you didn’t need the money? If any of the answers are “no,” it’s time to get out for your own good. After all, unhappy people overeat, drink, smoke too much and – eventually – burn out.
So where do you start if you’ve decided you’re ready? Well, it’s time to learn about mail order commerce. The author has good reason to call it the greatest business model in the world – it’s how he made his millions. Here’s how it works.
Mail order means selling goods or services to customers who’ve never laid eyes on your product and have been drawn in by ads, articles, blog posts or internet searches. If they want to buy your product, they order it over the phone or online. What you sell is down to you – it can be anything from bespoke kitchenware to golfing manuals.
The neat part is this: getting started is simple, quick and, most importantly, cheap. Most businesses fail because they’re up to their eyeballs in debt before they’re even up and running. They need to pay for staff, premises, licenses, and permits. Mail order businesses don’t require any of that. You’ll be doing everything until you’re ready to expand. Your “office”? A website. Need a phone line? Hire an answering service. Outlay? The bare minimum, just somewhere to store your product. If your product is information – something we’ll look at later – you’ll need little more than a closet.
Best of all, economic conditions are in your favor. Customers have never felt more comfortable ordering online or sharing their credit card details with third parties. Knocking together a professional website takes only a matter of hours even if you’re an amateur, especially if you use the services of companies like WordPress. And thanks to reliable courier services and electronic downloads, even the smallest business has global reach. Does it work? Ask Richard Branson, the founder of the multi-billion dollar Virgin Group. He started out in a tiny apartment selling mail-order records, which he advertised in student magazines. Anita Roddick, the mind behind the multinational cosmetics chain Body Shop, first cut her teeth selling beauty products to customers who read her ads in magazines aimed at teenagers.
Now, what should you sell?